Rental Market enjoys a warm December as demand remains strong - Goodlord Rental Index

A short video (2:43) on the rental market which has returned surprisingly strong figures for December, despite the impact the Christmas holidays can traditionally have on lettings. According to the latest Goodlord Rental Index, voids held steady month on month and rental prices barely shifted during December, as the strong demand for lets continues




Get in touch with us

This data shows a clear north–south split in UK housing supply. Homes for sale are rising across London and the South, while much of the North is seeing stock fall. The contrast raises questions about affordability, confidence, and whether higher supply in the South could limit house price growth into 2026.

Many would-be buyers hesitate, waiting for calmer times before taking the plunge. Yet history shows that waiting often costs more than acting. While renters lose money monthly, owners build equity and stability. The market rewards time, not timing—progress starts the moment you buy.

Placing your home on the market in December can set you up for a stronger, faster sale in early 2026. With fewer competing listings and highly motivated buyers still searching, December offers a rare opportunity to stand out, attract serious interest, and get ahead of the busy new-year property rush.

Many Attleborough homeowners set out to move with optimism, only to find their plans stalled before they ever got going. The market has shifted, expectations have drifted, and ambitious pricing has quietly derailed countless moves. Understanding why this happens is the first step toward making your next chapter a reality.