In today's property market, the temptation to 'test the market' with an ambitious asking price can be strong if you're not in any particular hurry to sell. However, this strategy often backfires, costing vendors valuable time, credibility, and ultimately, money. Let's explore why.

The property market remains active, but more homes for sale means buyers have greater choice and higher expectations. For Attleborough homeowners, a successful sale now depends less on simply listing a property and more on getting the pricing strategy right from day one.

The Attleborough property market may seem constantly on the move, but appearances can be deceiving. New analysis reveals that just one in three homes has sold more than once in the last 30 years, highlighting a fascinating divide between the properties that change hands regularly and those that remain with the same owners for decades.

There's a lot of talk about AI in estate agency, and rightly so. But here at Millbanks, I've noticed a worrying trend. Many agents are simply using this powerful new technology to speed up old, ineffective processes. Let me explain why I believe that's a mistake, and how we do things differently.