Artificial intelligence is starting to shape the way people sell, buy, rent and let homes. Used well, it can make the moving process smarter, faster and more connected.

There's a lot of talk about AI in estate agency, and rightly so. But here at Millbanks, I've noticed a worrying trend. Many agents are simply using this powerful new technology to speed up old, ineffective processes. Let me explain why I believe that's a mistake, and how we do things differently.

In today's property market, the temptation to 'test the market' with an ambitious asking price can be strong if you're not in any particular hurry to sell. However, this strategy often backfires, costing vendors valuable time, credibility, and ultimately, money. Let's explore why.

Timing can make or break a house sale. New Attleborough property market data reveals why the first few weeks are critical, how overpricing can cost sellers valuable buyers, and why homes that sell quickly are far more likely to complete. The numbers tell a powerful story. Click the link to learn more...