More homes are competing for buyer attention, so sellers need more than a hopeful asking price. A smart launch, realistic valuation and strong presentation can help attract serious interest.

Against a noisy global backdrop, the UK housing market has quietly surged, posting its strongest week for sales agreed in 45 weeks. Demand hasn’t vanished, it has sharpened. Well-priced homes are moving fast, while overpriced listings linger, making strategy and timing more critical than ever.

In today's property market, the temptation to 'test the market' with an ambitious asking price can be strong if you're not in any particular hurry to sell. However, this strategy often backfires, costing vendors valuable time, credibility, and ultimately, money. Let's explore why.

The latest data suggests housing affordability is quietly improving, but the real story lies beneath the headlines. It’s not just about house prices versus earnings, it’s about what buyers actually pay each month. And when you look at it that way, the picture may surprise you… read the article to learn more.