The Lowdown on Rent Guarantors Video (60 secs)

In today's short video, we look at the role of rent guarantors


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What this really shows is not house prices, but pressure. Affordability is about monthly cost, which varies across the UK. In London and the South, first-time buyers can spend over half their income on housing, while elsewhere it is far lower. To learn more please read on..

The latest figures on the average rent paid by new tenants in February 2026 reveal a market that is no longer moving in one direction across the UK. Instead, regional differences are becoming clearer, with some areas still seeing modest growth while others, particularly in the South, are starting to soften.

In May 2026, pricing strategy matters more than ever. With more homes on the market and buyers watching affordability closely, setting the right asking price can make all the difference to your next move.

As we move through May 2026, buyers are seeing more homes come to market, but affordability still matters. Here is what today’s mix of greater choice, steady demand and higher mortgage costs means if you are planning a move.